Bold, agile HR services That support your most valuable asset.

your people.

Straight talking, no nonsense HR that goes beyond templates and helplines so you can focus on growing your business with confidence.

About Us

Our Mission

Too often, settings find themselves tied into long contracts with large consultancies offering one-size-fits-all solutions that do not quite reflect how nurseries actually operate.

Our mission is to provide HR support that is genuinely built for Early Years and childcare settings. Support that is practical, relevant and easy to use. Support that gives you clarity, confidence and reassurance that this side of your setting is being handled properly.

Our Mission

Too often, settings find themselves tied into long contracts with large consultancies offering one-size-fits-all solutions that do not quite reflect how nurseries actually operate.

But just as importantly, we care about the people

behind each setting. Childcare HR was built

by Ella Halliday, a mum of three, with a genuine

understanding of the sector, the pressures you are

under and the important role you play in

supporting children and families.

That understanding shapes how we work.

We take a fair, honest and human approach to HR.

We are there to guide you through difficult

conversations, support you when things feel

challenging, and help you make decisions

with confidence.

We pride ourselves on being approachable,

reliable and easy to work with. A trusted partner you

can turn to, who understands your setting and

is genuinely invested in helping you succeed.

But just as importantly,

we care about the people

behind each setting.

Childcare HR was built by Ella Halliday, a mum of three, with a genuine understanding of the sector, the pressures you are under and the important role you play in supporting children and families.

That understanding

shapes how we work.

We take a fair, honest and human approach to HR. We are there to guide you through difficult conversations, support you when things feel challenging, and help you make decisions with confidence.

We pride ourselves on being approachable, reliable and easy to work with. A trusted partner you can turn to, who understands your setting and is genuinely invested in helping you succeed.

Spend less time second-guessing HR, and more time focusing on your team and the children in your care.

Our Values

Agility

We stay open-minded and adaptable, shaping our support around each setting. As you grow and your needs change, we evolve with you.

Boldness

We give clear, confident advice based on experience and up-to-date knowledge. We are not afraid to challenge where needed or guide you through difficult decisions.

Joy & Positivity

We give clear, confident advice based on experience and up-to-date knowledge. We are not afraid to challenge where needed or guide you through difficult decisions.

Empowerment

We do not gatekeep knowledge. We explain the why behind our advice, so you feel confident handling situations and building stronger leadership within your setting.

Integrity

Our advice is fair, honest and grounded in what is right. We take the time to understand your priorities while ensuring everything is compliant and principled.

Excellence

We are a small, dedicated team that builds strong relationships with our clients. You will work with someone who truly understands your setting and is invested in your success.

Our Values

Agility

We stay open-minded and adaptable, shaping our support around each setting. As you grow and your needs change, we evolve with you.

Boldness

We give clear, confident advice based on experience and up-to-date knowledge. We are not afraid to challenge where needed or guide you through difficult decisions.

Joy & Positivity

We give clear, confident advice based on experience and up-to-date knowledge. We are not afraid to challenge where needed or guide you through difficult decisions.

Empowerment

We do not gatekeep knowledge. We explain the why behind our advice, so you feel confident handling situations and building stronger leadership within your setting.

Integrity

Our advice is fair, honest and grounded in what is right. We take the time to understand your priorities while ensuring everything is compliant and principled.

Excellence

We are a small, dedicated team that builds strong relationships with our clients. You will work with someone who truly understands your setting and is invested in your success.

Meet The Team

Ella Halliday

Founder & Managing Director

Ella Halliday is the Founder and Managing Director of EMHR Group Limited, with over 15 years’ experience in HR across education, not-for-profit, local government and tech start-ups.

She holds a Master’s degree in Human Resource Management from Arden University, a CIPD Level 7 qualification and is a Chartered Member of the CIPD.

Ella founded EMHR Group in April 2023 to support SME and childcare business owners with HR that is practical, honest and grounded in the real world — not just policies on paper.

Her sweet spot is complex employee relations, managing difficult conversations and helping leaders build positive, high-performing team cultures. Known for her straight-talking, pragmatic style, Ella works as a true partner to businesses, giving clear, commercial and people-first advice.

Outside of work, Ella is a mum to three girls and enjoys home improvement projects, long dog walks and crafting.

Natalie Crockatt

Senior HR Consultant

Natalie joined the team in July 2025. She has been

working in HR for 17 years and has developed

a real passion for partnering businesses in the full

spectrum of People strategy.

With experience in lots of different industries

and specialisms, Natalie loves being a true generalist. Her approach is let’s get through this together,

and when appropriate, let’s inject a bit of

humour into the mix!

Natalie loves singing with her choir, her toddler,

her friends, but don’t worry she won’t force it upon you!

Her spirit animal is her actual dog Rory and she’d love

to chat about what you are binge watching on TV.

Jennie Williams

HR Advisor

Jennie joined the team in November 2024.

Jennie has a wealth of experience supporting

senior managers within large organisations such as

Microsoft, and most recently in Events and Marketing.

Jennie is an organisation queen and supports the team

with administration, HR systems, content creation

and policy and legal document creation.

Jennie is currently undertaking her CIPD level 5

to better support our clients this year.

Evie Amos

Marketing Executive

Evie joined the team in May 2025. She has a BA

in Modern Languages from the University of Exeter and two years of marketing experience across technology,

education and, now, HR.

Evie is passionate about photography, video making

and content creation. At work you'll find her flitting

between the Adobe Creative Suite and Canva.

She enjoys tinkering around on the website,

copywriting and generally making content look pretty.

In Evie's spare time you'll probably find her

hanging upside down whether that be in a handstand

or on the circus silks!

Meet The Team

Ella Halliday

Founder & Managing Director

Ella Halliday is the Founder and Managing Director of EMHR Group Limited, with over 15 years’ experience in HR across education, not-for-profit, local government and tech start-ups.

She holds a Master’s degree in Human Resource Management from Arden University, a CIPD Level 7 qualification and is a Chartered Member of the CIPD.

Ella founded EMHR Group in April 2023 to support SME and childcare business owners with HR that is practical, honest and grounded in the real world — not just policies on paper.

Outside of work, Ella is a mum to three girls and enjoys home improvement projects, long dog walks and crafting.

Natalie Crockatt

Senior HR Consultant

Natalie joined the team in July 2025. She has been working in HR for 17 years and has developed a real passion for partnering businesses in the full

spectrum of People strategy.

With experience in lots of different industries and specialisms, Natalie loves being a true generalist. Her approach is let’s get through this together, and when appropriate, let’s inject a bit of

humour into the mix!

Natalie loves singing with her choir, her toddler, her friends, but don’t worry she won’t force it upon you! Her spirit animal is her actual dog Rory and she’d love

to chat about what you are binge watching on TV.